Business News • 1888 Press Release • Broadcast advertising effectiveness can now be measured using a new marketing attribution product from LeadsRx

Broadcast advertising effectiveness can now be measured using a new marketing attribution product from LeadsRx

Broadcast advertising effectiveness can now be measured using a new marketing attribution product from LeadsRx

The impact of radio and television advertising has traditionally been difficult to quantify, but a new product from attribution vendor, LeadsRx, is changing this. LeadsRx Broadcast(tm) provides real-time analytics, flexible tuning parameters, and more than 10 reports to help broadcasters optimize ad budgets for their clients.

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