MANAGUA, NICARAGUA--(Marketwire - Jan 27, 2012) - Beneficial Holdings Inc. (PINKSHEETS: BFHJ), which manages www.sportsbook.cr and www.bet.cr by Beneficial live-dealer casinos and sportsbooks and gaming parlors in Nicaragua today announced that it will recruit and hire a United States-based executive to oversee their entry into the North American gaming market.