Business NewsMarketWire • BlueKai's Pulse Index Shows Online Travel Intent Actions Rose Sharply in January

BlueKai's Pulse Index Shows Online Travel Intent Actions Rose Sharply in January

BlueKai's Pulse Index Shows Online Travel Intent Actions Rose Sharply in January

SEATTLE, WA--(Marketwire - February 12, 2010) - BlueKai, the online industry's first intent-focused, auction-based data exchange and online marketing's largest source of user intent data, reports that the volume of online flight search actions increased by 45% from December 2009 to January 2010, with activity for domestic destinations up 44% and international destinations up 48%. This was just one of the findings in the third installment of the BlueKai Pulse, an analysis of data from the BlueKai Data Exchange, which aggregates intent data from over 160 million unique users on top-tier e-commerce, online travel agency and auto comparison sites.

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