Business News • MarketWire • Sammons Retirement Solutions Receives 2016 IRI Marketing Innovation Award |
Sammons Retirement Solutions Receives 2016 IRI Marketing Innovation Award |
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Sammons Retirement Solutions Receives 2016 IRI Marketing Innovation Award
WEST DES MOINES, IA--(Marketwired - April 14, 2016) - The Insured Retirement Institute (IRI) recognized Sammons Retirement Solutions Inc. for its PracticeWell Adviser Success Strategies Program, which is designed to help independent financial professionals create dialogues with clients on issues such as multi-generational planning. The program used Sammons Retirement Solutions' "360° Real-Time Marketing View" technology, which integrates its marketing automation system and its customer relationship management (CRM) platform. This integration enables Sammons Retirement Solutions to deliver personalized marketing campaigns, to respond immediately to requests, and to analyze and track results.
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