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The Sweet and Powerful
JOHANNESBURG, SOUTH AFRICA--(Marketwire - May 12, 2010) - www.rothmanresearch.com - Ever wonder what KitKat, one of the all famous brands of chocolate of Hershey Co. (NYSE: HSY), and ethanol from Cosan Ltd. (NYSE: CZZ) have in common except for the fact that they are both some sort of fuel (one acting as a quick energy boosting snack and the other for motor fuel)? Well, that's right, they both use sugarcane as raw material. Sugarcane is cultivated in many countries with Brazil and India being the two largest producers. According to industry estimates, even if global demand for sugar is on the rise whilst supply is lingering behind, consumption growth rate is comparably still lower than the 10 year average. Lower consumption rate is due to surging market prices worldwide and
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