Business NewsPR NewsWire • BMW Introduces Joy to its Olympic Marketing Efforts

BMW Introduces Joy to its Olympic Marketing Efforts

BMW Introduces Joy to its Olympic Marketing Efforts

WOODCLIFF LAKE, N.J., Feb. 13 /PRNewswire/ -- BMW of North America today announced the launch of its largest brand awareness campaign in its history – "Story of Joy."  The campaign begins during the XXI Winter Olympic Games and continues at a pace heavy enough to make BMW the largest luxu

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