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Mobile Marketing Association Releases New Version of U.S. Consumer Best Practices for Cross-Carrier Mobile Content Services

Mobile Marketing Association Releases New Version of U.S. Consumer Best Practices for Cross-Carrier Mobile Content Services

NEW YORK, LONDON, SINGAPORE and SAO PAULO, April 26 /PRNewswire/ -- The Mobile Marketing Association (MMA) (www.mmaglobal.com) today released the latest version of its U.S. Consumer Best Practices (CBP) Guidelines for Cross-Carrier Mobile Content Services. The guidelines are the industry standard fo

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