Business News • PR NewsWire • New Report Shows Four Out of Five B2B Companies Invest Less Than 30 Percent of Their Marketing Budget on Customer Retention Messaging

New Report Shows Four Out of Five B2B Companies Invest Less Than 30 Percent of Their Marketing Budget on Customer Retention Messaging

New Report Shows Four Out of Five B2B Companies Invest Less Than 30 Percent of Their Marketing Budget on Customer Retention Messaging

PLEASANTON, Calif., Feb. 14, 2017 /PRNewswire/ -- Nearly 80 percent of companies spend less than 30 percent of their time and budget on customer retention-focused messaging and content, according to Corporate Visions' State of the Conversation Report, "Customer Retention and Renewal...

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